Research output per year
Research output per year
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Accounting for J-shape distributions to explain customer ratings
Schröder, N., Reutterer, T. & Kremslehner, K., 2023, (Submitted) Proceedings of 52nd EMAC Annual Conference: Odense/Denmark, May 23-25, 2023.Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings
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Reaching for the stars: Identifying drivers of online reviews for proactive customer review management
Kremslehner, K., Sengo Furtado, F., Schröder, N. & Reutterer, T., 2022, Proceedings of the European Marketing Academy: 51st Annual EMAC Conference, Budapest, May 24-27, 2022. European Marketing Academy (EMAC), 106299Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings
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The influence of values in sustainable consumption among millennials
Falke, A., Schröder, N. & Hofmann, C., 2022, In: Journal of Business Economics. 2022, 6Publication: Scientific journal › Journal article › peer-review
Open AccessFile60 Downloads (Pure) -
A star is born: Triggers for online reviews and managerial insights
Kremslehner, K., Sengo Furtado, F., Schröder, N. & Reutterer, T., 2021, Proceedings of the 50th EMAC Annual Conference, Madrid, May 25-28, 2021. EMAC, A2021-93809. (Proceedings of the European Marketing Academy Conference (EMAC)).Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings
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Leveraging purchase regularity for predicting customer behavior the easy way
Reutterer, T., Platzer, M. & Schröder, N., 2021, In: International Journal of Research in Marketing. 38, 1, p. 194 - 215Publication: Scientific journal › Journal article › peer-review
Activities
- 31 Science to science
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Accounting for Skewed Distributions in Modeling Self-Rreported Customer Response Data
Nadine Schröder (Speaker), Giampiero Marra (Speaker), Rosalba Radice (Speaker) & Thomas Reutterer (Speaker)
9 Jun 2023Activity: Talk or presentation › Science to science
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Accounting for J-shape distributions to explain customer ratings
Nadine Schröder (Speaker), Thomas Reutterer (Speaker) & Konstantin Kremslehner (Speaker)
23 May 2023 → 26 May 2023Activity: Talk or presentation › Science to science
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Accounting for skewed distributions in modeling self-reported customer response data
Nadine Schröder (Speaker), Giampiero Marra (Contributor), Rosalba Radice (Contributor) & Thomas Reutterer (Contributor)
7 Oct 2022 → 8 Oct 2022Activity: Talk or presentation › Science to science
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Reaching for the stars: Identifying drivers of online reviews for proactive customer review management
Konstantin Kremslehner (Contributor), Filipe Sengo Furtado (Contributor), Nadine Schröder (Contributor) & Thomas Reutterer (Contributor)
24 May 2022 → 27 May 2022Activity: Talk or presentation › Science to science
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Location Planning & Analysis Using Uncertain Data
Florian Kellner (Contributor) & Nadine Schröder (Contributor)
7 Dec 2021 → 8 Dec 2021Activity: Talk or presentation › Science to science
Prizes
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Innovative Teaching Award (WU Vienna)
Reutterer, Thomas (Recipient) & Schröder, Nadine (Recipient), 2021
Prize
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WU Award for Outstanding Research Achievements
Reutterer, Thomas (Recipient) & Schröder, Nadine (Recipient), 2020
Prize
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Best Paper Award, ALLDATA 2017 Conference Venice, Italy
Schröder, Nadine (Recipient), Falke, Andreas (Recipient), Hruschka, Harald (Recipient) & Reutterer, Thomas (Recipient), 2018
Prize