Assessing measurement equivalence in cross-national consumer behavior research: principles, relevance and application issues

  • Holzmüller, Hartmut (PI - Project head)
  • Salzberger, Thomas (Researcher)
  • Sinkovics, Rudolf (Researcher)

    Project Details

    StatusFinished
    Effective start/end date1/10/9831/01/99

    Austrian Classification of Fields of Science and Technology (OEFOS)

    • 504007 Empirical social research