Conjoint analysis using tools from state space modelling

    Project Details


    Consumer preference are known to be different among consumer. We model this heterogeneity by means of Bayesian mixture models, special cases being the random effects model and the latent class model. To estimate these models we use efiicient MCMC methods which take explicetily account of the unidentifiability of these type of models. The methods are applied to a empirical case study from the Austrian mineral water market.

    Financing body

    Kuratorium zur Förderung der Wirtschaftsuniversität
    Effective start/end date1/01/9930/06/00

    Austrian Classification of Fields of Science and Technology (OEFOS)

    • 101 not use (legacy)