Disaggregating Corporate Philanthropy: The Impact of Individual Dimensions on Corporate Reputation

Szöcs, Ilona (PI - Project head)

Institute for International Marketing Management

Status	Finished
Effective start/end date	16/07/10 → 1/09/11

1 Doctoral thesis

The Relationship between Corporate Philanthropy and Corporate Reputation: Examining the Consumer-Company-Cause Triad
Szöcs, I., Jun 2013
Publication: Thesis › Doctoral thesis

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