Research output per year
Research output per year
Project Details
| Status | Finished |
|---|---|
| Effective start/end date | 1/01/16 → 31/12/21 |
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A Manager’s Toolbox for Consumer-Centric Food Packaging
Marckhgott, E. & Kamleitner, B., 2021, In: Marketing Review St. Gallen. 38, 3, p. 888 - 897Publication: Scientific journal › Journal article › peer-review
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The Effect of Transparent Packaging on Psychological Ownership and Preference
Marckhgott, E., Kamleitner, B. & Estes, Z., 2020.Publication: Contribution to conference › Conference poster
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Transparent Packaging and its Effect on Psychological Ownership and Preference
Marckhgott, E., Kamleitner, B. & Estes, Z., 2020.Publication: Contribution to conference › Conference poster
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Transparent Packaging and its Effect on Psychological Ownership and Preference
Eva Marckhgott (Contributor), Bernadette Kamleitner (Contributor) & Zachary Estes (Contributor)
27 May 2019 → 28 May 2019Activity: Talk or presentation › Science to science
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Matte Packaging and its Effect on Perceived Naturalness of a Product
Eva Marckhgott (Contributor) & Bernadette Kamleitner (Contributor)
21 Jun 2018 → 23 Jun 2018Activity: Talk or presentation › Science to science
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Dress to Impress - Multidimensionale Dynamiken der Verpackungswahrnehmung
Eva Marckhgott (Speaker)
15 Mar 2018Activity: Talk or presentation › Science to professionals/public