WU Projects: Using impact communication and social media to increase donor retention and new donor acquisition in charity marketing

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• The role of marketing and social media for blood donors

  Güntürkün, B. P. (Speaker), Wlömert, N. (Contributor) & Schreier, M. (Contributor)

  15 Dec 2023

  Activity: Talk or presentation › Science to professionals/public

• Bridging research and practice: Promoting communication and collaboration

  Güntürkün, B. P. (Speaker) & Zechmeister, E. (Speaker)

  7 Sept 2023

  Activity: Talk or presentation › Science to professionals/public