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• Building Tourism Knowledge through Quantitative Analysis - The Legacy of Josef Mazanec

  Zins, A. & Dolnicar, S., 1 Jun 2011, In: International Journal of Culture, Tourism and Hospitality Research.

  Publication: Scientific journal › Journal article › peer-review

• Building Tourism Knowledge through Quantitative Analysis – The Legacy of Josef Mazanec

  Zins, A. & Dolnicar, S., 2012, In: International Journal of Culture, Tourism and Hospitality Research. 6, 4, p. 291 - 296

  Publication: Scientific journal › Journal article › peer-review

• Reports from the Second Symposium on the Consumer Psychology of Tourism, Hospitality and Leisure (CPTHL)

  Mazanec, J., 2001

  Publication: Book/Editorship/Report › Edited book (editorship)

• Marketing Agents' Performance on the Artificial Consumer Market: The Role of Preference Overlap and Rationality Bounds

  Mazanec, J., 2002

  Publication: Other publications › Other scientific publications

• Consumer Psychology of Tourism, Hospitality and Leisure

  Mazanec, J., 2001

  Publication: Book/Editorship/Report › Edited book (editorship)

• Tourist Decision Model Report

  Grabler, K., Mazanec, J. & Zins, A., 2002.

  Publication: Working/Discussion Paper › Working Paper/Preprint

• Burgenland-Bericht

  Mazanec, J., 1998, GBÖ.

  Publication: Popular science articles (i.e. magazines) › Popular science article

• Headword 'Group Tourism Marketing'

  Mazanec, J., 2000, Encyclopedia of Tourism. Routledge, London-New York 2000.

  Publication: Chapter in book/Conference proceeding › Entry in encyclopedia

• Werbewirtschaftliche Partialmodelle

  Mazanec, J., 1974, In: Werbepolitik.

  Publication: Scientific journal › Journal article

• Aktuelle Empfehlungen für die österreichische Fremdenverkehrspolitik

  Mazanec, J., 1989

  Publication: Book/Editorship/Report › Research report, expert opinion

• Journal of Retailing and Consumer Services, Special Issue on Model Building in Retailing and Consumer Services

  Mazanec, J., 2003

  Publication: Book/Editorship/Report › Edited book (editorship)

• Stichwortgruppe 'Fremdenverkehr'

  Mazanec, J., 1992, Vahlens Großes Marketing Lexikon. S. 338-343, München 1992.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Tourismusmarketing

  Mazanec, J., 1995, Handwörterbuch des Marketing. Sp. 2473-2483, 2. Aufl., Schäfer-Poeschel, Stuttgart 1995.

  Publication: Chapter in book/Conference proceeding › Entry in encyclopedia

• BMDIC - Ein demoskopischer Indikator zur Messung der Intensität der Substitutionskonkurrenz zwischen Produktmarken

  Mazanec, J., 1976.

  Publication: Working/Discussion Paper › Working Paper/Preprint

• Gästebefragung Österreich (GBÖ), Sommer- und Wintersaisonen 1984/85, 1988/89, 1991/92, 1994/95

  Mazanec, J., 1995

  Publication: Book/Editorship/Report › Research report, expert opinion

• Gästebefragung Österreich, EUROSTYLE-Bericht Sommer 1991

  Mazanec, J. & Zins, A., 1991

  Publication: Book/Editorship/Report › Research report, expert opinion

• SIMSEG/ACM. A simulation environment for artificial consumer markets.

  Buchta, C. & Mazanec, J., 2001, March, 2001 ed., Vienna: SFB Adaptive Information Systems and Modelling in Economics and Management Science, WU Vienna University of Economics and Business, (Working Papers SFB "Adaptive Information Systems and Modelling in Economics and Management Science"; No. 79).

  Publication: Working/Discussion Paper › WU Working Paper

  Open Access

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  10 Downloads (Pure)

• New Methodology for Analyzing Competitive Positions: A Demonstration Study of Travelers' Attitudes toward Their Modes of Transport

  Mazanec, J., 2005, In: Tourism Analysis.

  Publication: Scientific journal › Journal article › peer-review

• Neural Market Structure Analysis: Novel Topology-Sensitive Methodology

  Mazanec, J., 2001, In: European Journal of Marketing.

  Publication: Scientific journal › Journal article › peer-review

• How to Evaluate a Travel Market. Econometric Modeling vs. Multi-Attribute Decision Making with Management Estimates

  Mazanec, J., 1986

  Publication: Book/Editorship/Report › Book (monograph)

• Consumer Behavior in Tourism

  Mazanec, J., 1989, Tourism Marketing and Management Handbook. pp. 63-68, Prentice Hall, Hertfordshire 1989.

  Publication: Chapter in book/Conference proceeding › Entry in encyclopedia

• Das Guggenheim Museum Wien. Marktchancen und ökonomischer Impact

  Mazanec, J. & Zins, A., 1994

  Publication: Book/Editorship/Report › Research report, expert opinion

• Austrian Tourism Trends: Observations from a Small Country

  Mazanec, J., 1987, Megatrends in International Tourism. pp. 347-357, Rome 1987.

  Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

• European Tourist Cities in Connotative Google Space

  Mazanec, J., 1 Nov 2009, Analysing International City Tourism. Mazanec, Josef; Wöber, Karl (ed.). Vienna-New York: Springer, p. 191 - 210

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Spannungsfeld Reiseveranstalter-Reisemittler

  Grabler, K. & Mazanec, J., 1994, ÖGAF Tourismus MEMO.

  Publication: Popular science articles (i.e. magazines) › Popular science article

• Positioning Viennese Deluxe Hotels: An Analysis with Self-Organizing Maps

  Mazanec, J., 1994, Hotelska Kuca '94, pp. 16-30, Opatja 1994.

  Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

• Preisniveau oder Angebotsqualität? Ursachenanalyse der Attraktivitätseinbuße Österreichs als Sommerurlaubsland

  Mazanec, J., 1997, In: Wirtschaftspolitische Blätter.

  Publication: Scientific journal › Journal article › peer-review

• Building Adaptive Systems: A Neural Net Approach

  Mazanec, J., 1 Aug 2006, Destination Recommendation Systems: Behavioral Foundations and Applications. Fesenmaier, D., Werthner, H., Wöber, K. (ed.). Wallingford: CAB International, p. 137 - 170

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• International Tourism Marketing: A Multi-Factor Portfolio Model

  Mazanec, J., 1998, Cases in Marketing. pp. 115-141, Sage Publications, London 1998.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Tourism Research in a Nutshell: The "Tourism Knowledge Map"

  Mazanec, J., 1 Feb 2005, In: Tourism Review. 60, 3, p. 6 - 11

  Publication: Scientific journal › Journal article › peer-review

• BUDOPT '96. Verteilungsempfehlung für das Budget 1996 der Österreich Werbung

  Mazanec, J. & Wöber, K., 1995

  Publication: Book/Editorship/Report › Research report, expert opinion

• Methodische Innovationen am Beispiel der touristischen Verhaltensforschung

  Mazanec, J., 2005, Erfolg durch Innovation: Perspektiven für den Tourismus- und Dienstleistungssektor, Deutscher Universitäts-Verlag, Wiesbaden 2005, S. 341-359 2005.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Stichwortgruppe 'Fremdenverkehr'

  Mazanec, J., 1987, Vahlens Großes Wirtschaftslexikon. München 1987.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Special Issue on Marketing Applications of Neural Networks

  Mazanec, J., 1999

  Publication: Book/Editorship/Report › Edited book (editorship)

• International Tourism Marketing: A Multi-Factor Portfolio Model

  Mazanec, J., 1998, Teaching Manual for Cases in Marketing. pp. 101-127, Sage Publications, London 1998.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Constructing Traveller Types: New Methodology for Old Concepts

  Mazanec, J., 1995, Change in Tourism: People, Places, Processes. pp. 137-158, Routledge, London 1995.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• A Tale of Three Cities: Perceptual Charting for Analyzing Destination Images

  Dolnicar, S., Grabler, K. & Mazanec, J., 2000, Consumer Psychology of Tourism, Hospitality and Leisure. 39-62, CABI Publishing, Oxon 2000.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Marketing and Management Science Applications to Tourism Research: Selected Examples

  Mazanec, J., 2005, Tourism in Scientific Research, ed. by W. Alejziak and R. Winiarski, Academy of Physical Education in Kraków and University of Information Technology and Management in Rzeszów, Sept. 2005, pp. 165-175 2005.

  Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

• Apriori and Aposteriori Segmentation: Heading for Unification with Neural Network Modeling

  Mazanec, J., 1993, Proceedings of the 22nd EMAC Conference, Vol. I, ESADE, Barcelona, pp. 889-917 1993.

  Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

• Tourism Trend Report for Austria

  Mazanec, J., 1992, [Bitte Fachzeitschrift nachtragen.].

  Publication: Popular science articles (i.e. magazines) › Popular science article

• Mehrdimensionale Repräsentation von Produktmarken, Teil II: Ein empirischer Vergleich metrischer und nichtmetrischer Skalierungstechniken

  Scheuch, F. & Mazanec, J., 1975.

  Publication: Working/Discussion Paper › Working Paper/Preprint

• Die Schätzung des Beitrags einzelner Produkteigenschaften zur Markenpräferenz als Problem der Polynomialen Verbundmessung: Ein Demonstrationsbeispiel für Zinsertrag und Bindungsdauer als Haupteigenschaften von Sparformen

  Mazanec, J., 1976.

  Publication: Working/Discussion Paper › Working Paper/Preprint

• Betriebsberatung im Fremdenverkehr

  Mazanec, J., 1986, transfer - Werbeforschung und Praxis.

  Publication: Popular science articles (i.e. magazines) › Popular science article

• Erfolgversprechende Reisendentypen und Marktsegmente

  Mazanec, J., 1998, GBÖ.

  Publication: Popular science articles (i.e. magazines) › Popular science article

• Verkehrmittelpräferenz von Städtereisenden

  Felber, M. & Mazanec, J., 2004

  Publication: Book/Editorship/Report › Research report, expert opinion

• Guest Satisfaction Tracking: Eine Analyse am Beispiel der Sommerurlauber in Österreich

  Mazanec, J., 1996, Theorie und Praxis der Tourismus- und Verkehrswirtschaft im Wertewandel. S. 97-115, Haupt, Bern 1996.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Consumer Behavior

  Mazanec, J., 1995, Tourism Marketing and Management Handbook. pp. 273-285, Student Edition, Prentice Hall, Hertfordshire 1995.

  Publication: Chapter in book/Conference proceeding › Chapter in edited volume

• Tourismuspolitik, Medien und Voodoo-Wissenschaft

  Mazanec, J., 6 May 2010, Tourismuswirtschaft Austria International.

  Publication: Popular science articles (i.e. magazines) › Popular science article

• DAGMAR allein genügt nicht: Wettbewerbsvorteile durch planmäßige Prognose und Kontrolle von Werbewirkungen

  Mazanec, J., 1978, Management Journal.

  Publication: Popular science articles (i.e. magazines) › Popular science article

• Aktuelle Aufgaben der Europäischen Vereinigung der Werbeagenturen (EAAA)

  Mazanec, J., 1974, In: Werbung in Österreich.

  Publication: Scientific journal › Journal article