| Original language | English |
|---|---|
| Publication status | Published - 2010 |
Publication series
| Series | MSI Reports |
|---|---|
| Volume | 10-118 |
A Multistep Approach to Derive Targeted Category Promotions
Els Breugelmans, Yasemin Boztug, Thomas Reutterer
Publication: Working/Discussion Paper › Working Paper/Preprint