Original language | German |
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Title of host publication | Research Handbook on Strategic Communication |
Editors | Jesper Falkheimer, Mats Heide |
Place of Publication | Cheltenham |
Publisher | Elgar |
Chapter | 27 |
Pages | 400-415 |
Number of pages | 15 |
ISBN (Electronic) | 9781800379893 |
ISBN (Print) | 9781800379886 |
Publication status | Published - 2022 |
Agile integrated communication: a content-based approach
Sabine Einwiller*, Jens Seiffert-Brockmann, Neda Ninova-Solovykh
*Corresponding author for this work
Publication: Chapter in book/Conference proceeding › Chapter in edited volume