Answer Format Suitability - The Interdependence of Answer Format and Construct Measured

Sara Dolnicar, Bettina Grün

Publication: Chapter in book/Conference proceedingContribution to conference proceedings

Original languageEnglish
Title of host publicationProceedings of the Australian and New Zealand Marketing Academy (ANZMAC)
Editors CD
Publication statusPublished - 1 May 2006

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