| Original language | German |
|---|---|
| Pages (from-to) | 429 |
| Number of pages | 2 |
| Journal | bank und markt |
| Volume | 2024 |
| Issue number | 9 |
| Publication status | Published - 2024 |
Bankmanagement-Glossar: Brand Activism
Publication: Scientific journal › Journal article
Publication: Scientific journal › Journal article
| Original language | German |
|---|---|
| Pages (from-to) | 429 |
| Number of pages | 2 |
| Journal | bank und markt |
| Volume | 2024 |
| Issue number | 9 |
| Publication status | Published - 2024 |