| Original language | German |
|---|---|
| Pages (from-to) | 369 |
| Journal | bank und markt |
| Volume | 2022 |
| Issue number | 8 |
| Publication status | Published - 2022 |
Bankmanagement-Glossar: Brand Purpose
Publication: Scientific journal › Journal article
Publication: Scientific journal › Journal article
| Original language | German |
|---|---|
| Pages (from-to) | 369 |
| Journal | bank und markt |
| Volume | 2022 |
| Issue number | 8 |
| Publication status | Published - 2022 |