Competitive strategies of local firms in Central and Eastern Europe

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

Original language	English
Title of host publication	Marketing Theory Challenges in Transitional Societies
Editors	Durdana Ozretic Dosen, Zoran Krupka and Vatroslav Skare
Place of Publication	Zagreb, Croatia
Publisher	Eigenverlag
Pages	293 - 300
ISBN (Print)	978-953-6025-26-8
Publication status	Published - 1 Dec 2008

Cite this

@inproceedings{8629401f7f6d4e4f984d4616a838e633,

title = "Competitive strategies of local firms in Central and Eastern Europe",

author = "Arnold Schuh and Claudia Schalk",

year = "2008",

month = dec,

day = "1",

language = "English",

isbn = "978-953-6025-26-8",

pages = "293 -- 300",

editor = "\{Durdana Ozretic Dosen, Zoran Krupka and Vatroslav Skare\}",

booktitle = "Marketing Theory Challenges in Transitional Societies",

publisher = "Eigenverlag",

}

TY - GEN

T1 - Competitive strategies of local firms in Central and Eastern Europe

AU - Schuh, Arnold

AU - Schalk, Claudia

PY - 2008/12/1

Y1 - 2008/12/1

M3 - Contribution to conference proceedings

SN - 978-953-6025-26-8

SP - 293

EP - 300

BT - Marketing Theory Challenges in Transitional Societies

A2 - Durdana Ozretic Dosen, Zoran Krupka and Vatroslav Skare, null

PB - Eigenverlag

CY - Zagreb, Croatia

ER -