Consumer Decision Making in Omnichannel Environments

Publication: Chapter in book/Conference proceeding › Chapter in edited volume

Original language	English
Title of host publication	The Routledge Handbook of Digital Consumption
Editors	Rosa Llamas, Russel Belk
Place of Publication	Milton Park
Publisher	Routledge
Pages	297-308
Number of pages	12
Edition	2nd ed.
ISBN (Electronic)	9781003317524
ISBN (Print)	9781032329598
DOIs	https://doi.org/10.4324/9781003317524-28
Publication status	Published - 2022

Series	Routledge International Handbooks

Access to Document

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title = "Consumer Decision Making in Omnichannel Environments",

author = "Elfriede Penz and Hogg, {Margaret K}",

year = "2022",

doi = "10.4324/9781003317524-28",

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series = "Routledge International Handbooks",

publisher = "Routledge",

pages = "297--308",

editor = "Rosa Llamas and Russel Belk",

booktitle = "The Routledge Handbook of Digital Consumption",

address = "United States",

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AU - Penz, Elfriede

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