Consumer neuroscience to inform consumers - physiological methods to identify attitude formation related to over - consumption and environmental damage

Peter Walla, Monika Koller, Julia Meier

Publication: Scientific journalJournal articlepeer-review

Original languageEnglish
Pages (from-to)1 - 3
JournalFrontiers in Human Neuroscience
Volume8
Issue number304
DOIs
Publication statusPublished - 1 Dec 2014

Austrian Classification of Fields of Science and Technology (ÖFOS)

  • 502020 Market research
  • 502019 Marketing
  • 502052 Business administration

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