Customer Relationship Management

Publication: Chapter in book/Conference proceedingChapter in edited volume

Original languageGerman (Austria)
Title of host publicationPraxis der Organisationsanalyse: Anwendungsfelder und ihre Methoden
Editors Wolfgang Mayrhofer, Michael Meyer, Stefan Titscher
Place of PublicationWien u.a.
PublisherUTB
Pages83 - 96
Publication statusPublished - 2010

Cite this