Diversifikation: Check-list zur Auswahl neuer Produkte (Diversification: A Check-list for the Selection of New Products)

Publication: Scientific journal › Journal article

Original language	German (Austria)
Journal	Absatzwirtschaft. Zeitschrift für Marketing
Volume	´11
Issue number	24
Publication status	Published - 1 Nov 1968

Cite this

@article{4200c346b91a498aa66f2f6de73409f6,

title = "Diversifikation: Check-list zur Auswahl neuer Produkte (Diversification: A Check-list for the Selection of New Products)",

author = "Hansen, \{Hans Robert\}",

year = "1968",

month = nov,

day = "1",

language = "Deutsch ({\"O}sterreich)",

volume = "´11",

journal = "Absatzwirtschaft. Zeitschrift f{\"u}r Marketing",

issn = "0001-3374",

number = "24",

}

TY - JOUR

T1 - Diversifikation: Check-list zur Auswahl neuer Produkte (Diversification: A Check-list for the Selection of New Products)

AU - Hansen, Hans Robert

PY - 1968/11/1

Y1 - 1968/11/1

M3 - Originalbeitrag in Fachzeitschrift

SN - 0001-3374

VL - ´11

JO - Absatzwirtschaft. Zeitschrift für Marketing

JF - Absatzwirtschaft. Zeitschrift für Marketing

IS - 24

ER -