@inbook{e1ce2da770874cc789613f4583d514cb,
title = "Emotion Is not What You Think It Is: Startle Reflex Modulation (SRM) as a Measure of Affective Processing in NeuroIS",
author = "Peter Walla and Monika Koller",
year = "2015",
language = "English",
isbn = "978-3-319-18701-3",
pages = "181 -- 186",
editor = "{Fred D. Davis, Rene Riedl, Jan vom Brocke, Pierre-Majorique Leger, Adriane B. Randolph}",
booktitle = "Information Systems and Neuroscience",
publisher = "Springer International Publishing Switzerland",
}