Entrepreneurial Marketing Revisited: A new Approach for the 21st Century?

Dietmar Rößl, Matthias Fink, Sascha Kraus, Carl H Reschke

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

Original language	English
Title of host publication	Business Across Borders in the 21st Century
Editors	Ogunmokun, G.
Place of Publication	Paris
Publisher	Academy of World Business
Pages	1037 - 1047
Publication status	Published - 1 Sept 2006

Cite this

@inproceedings{449379eb6ec54b04a399c359d4dcc6a1,

title = "Entrepreneurial Marketing Revisited: A new Approach for the 21st Century?",

author = "Dietmar R{\"o}{\ss}l and Matthias Fink and Sascha Kraus and Reschke, \{Carl H\}",

year = "2006",

month = sep,

day = "1",

language = "English",

pages = "1037 -- 1047",

editor = "\{Ogunmokun, G.\}",