| Original language | English |
|---|---|
| Place of Publication | Wiesbaden |
| Publisher | Gabler |
| Publication status | Published - 1 Jul 2009 |
Austrian Classification of Fields of Science and Technology (ÖFOS)
- 502019 Marketing
- 502
European Retail Research Volume 22 Issue 2
Bernhard Swoboda, Dirk Morschett, Thomas Rudolph, Peter Schnedlitz, Hanna Schramm-Klein
Publication: Book/Editorship/Report › Edited book (editorship)