@inproceedings{5597fd97cbe242f5999837490f20e752,
title = "Fifty Years of Empirical Research on Country of Origin Effects on Consumer Behavior: a Meta Analysis",
author = "Saeed Samiee and Leonidas Leonidou and Bilge Aykol and Barbara St{\"o}ttinger and P. Christodoulides",
year = "2016",
language = "English",
isbn = "978-3-319-29876-4",
pages = "505 -- 510",
editor = "\{Petruzzellis, Luca; Winer, Russell S.\}",
booktitle = "Developments in Marketing Science",
publisher = "Springer",
address = "Germany",
}