Half a Century of Marketing Ethics: Shifting Perspectives and emerging Trends

Bodo B. Schlegelmilch, Magdalena Öberseder

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

Original language	English
Title of host publication	Proceedings of the 14th Biennial World marketing Congress of the Academy of Marketing Science
Editors	AMS
Place of Publication	Oslo Norway, July 22-25
Pages	23
Publication status	Published - 1 Mar 2009

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