How New Technologies Can Take-Off Fast

Publication: Chapter in book/Conference proceeding › Chapter in edited volume

Original language	English
Title of host publication	in Mastering Marketing: A Comprehensive MBA Companion, FT Pitman Publishing (published in U.S., U.K., France, Germany and India). 1999
Publication status	Published - 1999

Qualitative research in marketing and management
Buber, R. (PI - Project head)
1/09/01 → 30/10/02
Project: Research funding

Projects