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Inconsequential Appearances: An Analysis of Anthropomorphic Language in Voice Assistant Forums

  • Astrid Weiss
  • , Anna Pillinger
  • , Katta Spiel
  • , Sabine Zauchner-Studnicka

Publication: Chapter in book/Conference proceedingContribution to conference proceedings

Abstract

We compared anthropomorphic language use in online forums about the Amazon Echo Show, Q.bo One, and Anki Vector; carrying out a content analysis of forum and Reddit threads, as well as a Facebook group. Our expectation was to find the highest amount of anthropomorphism for Q.bo One due to its humanoid shape, however, findings suggest that the life-likeness of the artifact is not pre-dominantly linked to the appearance, but to its interactivity and attributed agency and gender.
Original languageEnglish
Title of host publicationExtended Abstracts of the 2020 CHI Conference on Human Factors in Computing Systems
Editors Association for Computing Machinery
Place of PublicationNew York, NY, USA
Pages1 - 7
DOIs
Publication statusPublished - 2020

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