| Original language | English |
|---|---|
| Place of Publication | Bingley |
| Publisher | Emerald |
| Edition | 26 |
| Publication status | Published - 2015 |
International Marketing in the Fast Changing World (Advances in International Marketing)
Barbara Stöttinger, Bodo B. Schlegelmilch, Shaoming Zou
Publication: Book/Editorship/Report › Edited book (editorship)