| Original language | English |
|---|---|
| Place of Publication | Bingley |
| Publisher | Emerald |
| Edition | 26 |
| Publication status | Published - 2015 |
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International Marketing in the Fast Changing World (Advances in International Marketing)
- Barbara Stöttinger
- , Bodo B. Schlegelmilch
- , Shaoming Zou
Publication: Book/Editorship/Report › Edited book (editorship)