Investigating the Loyalty of Prepaid and Postpaid Mobile Customers

Richard Lee, Jamie Murphy, Astrid Dickinger

    Publication: Chapter in book/Conference proceedingContribution to conference proceedings

    Original languageEnglish
    Title of host publicationProceedings of the International Conference on Business and Information
    Editors Academy of Taiwan Information Systems Research
    Place of PublicationSingapore
    Publication statusPublished - 1 Nov 2006

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