Making every step count - customer journeys and involvement in sports retailing

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

Original language	English
Title of host publication	25th Recent Advances In Retailing And Services Science
Editors	Harry Timmermans
Place of Publication	Madeira
Pages	74
Publication status	Published - 2018

Austrian Classification of Fields of Science and Technology (ÖFOS)

@inproceedings{10216874108d4a6f95532dad77b1d6f1,

title = "Making every step count - customer journeys and involvement in sports retailing",

author = "Fabian Nindl and Cordula Cerha and Peter Schnedlitz",

year = "2018",

language = "English",

pages = "74",

editor = "{Harry Timmermans}",

booktitle = "25th Recent Advances In Retailing And Services Science",

}