| Original language | German (Austria) |
|---|---|
| Place of Publication | Wien |
| Publication status | Published - 1 Oct 2006 |
Austrian Classification of Fields of Science and Technology (ÖFOS)
- 502
- 502019 Marketing
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Markenartikel als Profilierungschance gegenüber dem Diskont - Projektseminar in Kooperation mit Unilever Austria
- Peter Schnedlitz
- , Eva Margarete Walter
- , Andrea Widhalm
Publication: Book/Editorship/Report › Research report, expert opinion