Markengemeinschaft in der Konsumgesellschaft: ein Widerspruch?

Publication: Chapter in book/Conference proceedingChapter in edited volume

Original languageGerman
Title of host publicationCommercial Communities
EditorsKai-Uwe Hellmann
Place of PublicationBerlin
PublisherUniversitätsverlag der TU Berlin
Publication statusPublished - 2008
Externally publishedYes

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