Market and Entry Strategies and Performance of Austrian and Finnish Companies in Central and Eastern Europe

J. Larimo, J. Nieminen, Reiner Springer

Publication: Chapter in book/Conference proceedingContribution to conference proceedings

Original languageEnglish
Title of host publicationProceedings of the 7th Annual Conference on „Marketing Strategies for Central and Eastern Europe“
EditorsP. Chadraba, Reiner Springer
Place of PublicationWien
Pages7 - 27
Publication statusPublished - 1 Oct 1999

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