Market Orientation in Primary Health Care: A Comparison of Patients' Perceptions in the U.S. and the U.K.

Bodo B. Schlegelmilch

Market Orientation in Primary Health Care: A Comparison of Patients' Perceptions in the U.S. and the U.K.

Bodo B. Schlegelmilch

Institute for International Marketing Management

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

Original language	English
Title of host publication	Preparing Marketing for the New Millennium, Vol 3, Proceedings of the 24th Annual Marketing Education Group Conference, University of Wales, Cardiff Business School, Wales, July 8-11, 991-1010 1991
Publication status	Published - 1991

Cite this

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title = "Market Orientation in Primary Health Care: A Comparison of Patients' Perceptions in the U.S. and the U.K.",

author = "Schlegelmilch, \{Bodo B.\}",

year = "1991",

language = "English",

booktitle = "Preparing Marketing for the New Millennium, Vol 3, Proceedings of the 24th Annual Marketing Education Group Conference, University of Wales, Cardiff Business School, Wales, July 8-11, 991-1010 1991",

}

Market Orientation in Primary Health Care: A Comparison of Patients' Perceptions in the U.S. and the U.K. / Schlegelmilch, Bodo B.
Preparing Marketing for the New Millennium, Vol 3, Proceedings of the 24th Annual Marketing Education Group Conference, University of Wales, Cardiff Business School, Wales, July 8-11, 991-1010 1991. 1991.

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

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T1 - Market Orientation in Primary Health Care: A Comparison of Patients' Perceptions in the U.S. and the U.K.

AU - Schlegelmilch, Bodo B.

PY - 1991

Y1 - 1991

M3 - Contribution to conference proceedings

BT - Preparing Marketing for the New Millennium, Vol 3, Proceedings of the 24th Annual Marketing Education Group Conference, University of Wales, Cardiff Business School, Wales, July 8-11, 991-1010 1991

ER -