Marketing in NPOs

Publication: Chapter in book/Conference proceedingChapter in edited volume

Original languageGerman (Austria)
Title of host publicationHandbuch der Nonprofit-Organisation Strukturen und Management
Editors Simsa, Ruth; Meyer, Michael; Badelt, Christoph
Place of PublicationStuttgart
PublisherSchäffer Poeschel
Pages227 - 246
ISBN (Print)978-3-7910-3191-0
Publication statusPublished - 1 Apr 2013

Cite this