Marketing Research in Medium Sized UK and US Firms

Bodo B. Schlegelmilch, Kevin Boyle, Sylvia Therivel

Publication: Scientific journal › Journal article › peer-review

Original language	English
Journal	Industrial Marketing Management
DOIs	https://doi.org/10.1016/0019-8501(86)90027-1
Publication status	Published - 1986

Access to Document

@article{f742e3d6e6964bda96ba46a9eab308b5,

title = "Marketing Research in Medium Sized UK and US Firms",

author = "Schlegelmilch, {Bodo B.} and Kevin Boyle and Sylvia Therivel",

year = "1986",

doi = "10.1016/0019-8501(86)90027-1",

language = "English",

journal = "Industrial Marketing Management",

issn = "0019-8501",

publisher = "Elsevier Inc.",

}