"Motivating Human-Agent Interaction: Transferring Insights from Behavioral Marketing to Interface Design"

Publication: Scientific journal › Journal article › Research › peer-review

Original language	English
Pages (from-to)	255 - 285
Journal	Electronic Commerce Research Journal
Volume	1
Issue number	2
Publication status	Published - 1 Feb 2001

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@article{2592efade9174521924c7e2e539d0d9e,

title = "{"}Motivating Human-Agent Interaction: Transferring Insights from Behavioral Marketing to Interface Design{"}",

author = "Sarah Spiekermann-Hoff and C. Parachiv",

year = "2001",

month = feb,

day = "1",

language = "English",

volume = "1",

pages = "255 -- 285",

journal = "Electronic Commerce Research Journal",

issn = "1389-5753",

publisher = "Kluwer Academic Publishers",

number = "2",

}

TY - JOUR

T1 - "Motivating Human-Agent Interaction: Transferring Insights from Behavioral Marketing to Interface Design"

AU - Spiekermann-Hoff, Sarah

AU - Parachiv, C.

PY - 2001/2/1

Y1 - 2001/2/1

UR - http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1346865

M3 - Journal article

SN - 1389-5753

VL - 1

SP - 255

EP - 285

JO - Electronic Commerce Research Journal

JF - Electronic Commerce Research Journal

IS - 2

ER -