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New Avenues in Retailing and Marketing - Inspiration for a Research Agenda

Publication: Thesis › Habilitation

Original languageEnglish
Awarding Institution
  • Vienna University of Economics and Business
Publication statusPublished - 2016

Austrian Classification of Fields of Science and Technology (ÖFOS)

  • 502052 Business administration
  • 502019 Marketing
  • 502023 NPO research
  • 504
  • 504003 Poverty and social exclusion

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