Online complaining: Motives, personality and evaluations of corporate responses

Sabine Einwiller, Wolfgang Weitzl

Publication: Chapter in book/Conference proceedingContribution to conference proceedings

Original languageEnglish
Title of host publicationProceedings of the CCI Conference on Corporate Communication 2015
Editors Corporate Communication International
Place of PublicationNew York, NY
Publication statusPublished - 1 Apr 2015

Austrian Classification of Fields of Science and Technology (ÖFOS)

  • 502019 Marketing
  • 502052 Business administration

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