Open Sourcing the City Brand

Publication: Chapter in book/Conference proceedingChapter in edited volume

Original languageEnglish
Title of host publicationBranding Chinese Mega-Cities: Policies, Practices and Positioning
Editors Per Olof Berg, Emma Björner
Place of PublicationCeltenham, UK and Northhampton, MA, USA
PublisherEdward Elgar Publishing
Pages180 - 194
ISBN (Print)9781783470327
Publication statusPublished - 2014

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