Revenue Accounting in a United, but Heterogeneous Market - an Integrated Marketing-Accounting Approach

Bernhard Wieder

Revenue Accounting in a United, but Heterogeneous Market - an Integrated Marketing-Accounting Approach

Bernhard Wieder

Vienna University of Economics and Business

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

Original language	English
Title of host publication	IV. CEMS Academic Conference 'Management in the Economic & Monetary Union (EMU)'-Conference Proceedings, ESADE, Barcelona, Spain, 24-26 March 1999
Publication status	Published - 1999

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@inproceedings{c724b29ccf314fc087aab8992fb01bb1,

title = "Revenue Accounting in a United, but Heterogeneous Market - an Integrated Marketing-Accounting Approach",

author = "Bernhard Wieder",

year = "1999",

language = "English",

booktitle = "IV. CEMS Academic Conference 'Management in the Economic & Monetary Union (EMU)'-Conference Proceedings, ESADE, Barcelona, Spain, 24-26 March 1999",

}

Revenue Accounting in a United, but Heterogeneous Market - an Integrated Marketing-Accounting Approach. / Wieder, Bernhard.
IV. CEMS Academic Conference 'Management in the Economic & Monetary Union (EMU)'-Conference Proceedings, ESADE, Barcelona, Spain, 24-26 March 1999. 1999.

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings