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Statistically Equivalent, yet Different in Meaning: Different Measurement Model Representations - Shown by Means of the AGGLO-Scale

Publication: Chapter in book/Conference proceedingContribution to conference proceedings

Original languageEnglish
Title of host publicationReed, P.W.; Luxton, S.L.; Shaw, M.R.: Proc. ANZMEC 1997, Australia New Zealand Marketing Educators Conference, Volume II, ISBN 0-7326-1296-9, S.707-728 Melbourne, Australia, Dec. 1-3 1997
Publication statusPublished - 1997

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