Strategic Planning Tools Inside the Marketing-Information-System in use by the Austrian National Tourist Office

Karl Wöber

Publication: Chapter in book/Conference proceedingContribution to conference proceedings

Original languageEnglish
Title of host publicationInformation and Communications Technologies in Tourism. ENTER 94, Proceedings of the International Conference in Innsbruck, Austria, Springer, Wien, 201-208 1994
Publication statusPublished - 1994

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