Original language | English |
---|---|
Pages (from-to) | 403-410 |
Journal | International Journal of Research in Marketing |
Volume | 41 |
Issue number | 3 |
DOIs | |
Publication status | Published - 2024 |
The creator economy: An introduction and a call for scholarly research
Renana Peres, Martin Schreier, David, A. Schweidel, Alina Sorescu*
*Corresponding author for this work
Publication: Scientific journal › Other contribution to journal