The creator economy: An introduction and a call for scholarly research

^*Corresponding author for this work

Publication: Scientific journal › Other contribution to journal

Original language	English
Pages (from-to)	403-410
Journal	International Journal of Research in Marketing
Volume	41
Issue number	3
DOIs	https://doi.org/10.1016/j.ijresmar.2024.07.005
Publication status	Published - 2024

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@article{9afc2c133838433695963889582b8348,

title = "The creator economy: An introduction and a call for scholarly research",

author = "Renana Peres and Martin Schreier and Schweidel, \{David, A.\} and Alina Sorescu",

year = "2024",

doi = "10.1016/j.ijresmar.2024.07.005",

language = "English",

volume = "41",

pages = "403--410",

journal = "International Journal of Research in Marketing",

issn = "0167-8116",

publisher = "Elsevier B.V.",

number = "3",

}

TY - JOUR

T1 - The creator economy: An introduction and a call for scholarly research

AU - Peres, Renana

AU - Schreier, Martin

AU - Schweidel, David, A.

AU - Sorescu, Alina

PY - 2024

Y1 - 2024

U2 - 10.1016/j.ijresmar.2024.07.005

DO - 10.1016/j.ijresmar.2024.07.005

M3 - Other contribution to journal

SN - 0167-8116

VL - 41

SP - 403

EP - 410

JO - International Journal of Research in Marketing

JF - International Journal of Research in Marketing

IS - 3

ER -