The development of a new corporate identity in an austrian brewery: Learning in identity creation

Alexandra Hefner; Johann Seiwald; Gerda Sandner

The development of a new corporate identity in an austrian brewery: Learning in identity creation

Alexandra Hefner, Johann Seiwald, Gerda Sandner

Institute for Public Management and Governance

Publication: Chapter in book/Conference proceeding › Chapter in edited volume

Original language	English
Title of host publication	Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises
Editors	Sandner, Karl / Seiwald, Johann / Hefner, Alexandra
Place of Publication	Vienna
Publisher	WU Universitätsverlag/Facultas
Pages	51 - 70
Publication status	Published - 1 Dec 2001

Check availability

University Library Catalogue

The conceptualization of learning processes in start-up organizations - Institutional influences on the constitution of organizations
Seiwald, J. (PI - Project head)
1/08/00 → 31/12/02
Project: Research funding

Cite this

Hefner, Alexandra ; Seiwald, Johann ; Sandner, Gerda. / The development of a new corporate identity in an austrian brewery: Learning in identity creation. Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises. editor / Sandner, Karl / Seiwald, Johann / Hefner, Alexandra. Vienna : WU Universitätsverlag/Facultas, 2001. pp. 51 - 70

@inbook{20cbe03bab6848fdb5820cd662f03397,

title = "The development of a new corporate identity in an austrian brewery: Learning in identity creation",

author = "Alexandra Hefner and Johann Seiwald and Gerda Sandner",

year = "2001",

month = dec,

day = "1",

language = "English",

pages = "51 -- 70",

editor = "{Sandner, Karl / Seiwald, Johann / Hefner, Alexandra}",

booktitle = "Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises",

publisher = "WU Universit{\"a}tsverlag/Facultas",

}

The development of a new corporate identity in an austrian brewery: Learning in identity creation. / Hefner, Alexandra; Seiwald, Johann; Sandner, Gerda.
Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises. ed. / Sandner, Karl / Seiwald, Johann / Hefner, Alexandra. Vienna: WU Universitätsverlag/Facultas, 2001. p. 51 - 70.

Publication: Chapter in book/Conference proceeding › Chapter in edited volume

TY - CHAP

T1 - The development of a new corporate identity in an austrian brewery: Learning in identity creation

AU - Hefner, Alexandra

AU - Seiwald, Johann

AU - Sandner, Gerda

PY - 2001/12/1

Y1 - 2001/12/1

M3 - Chapter in edited volume

SP - 51

EP - 70

BT - Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises

A2 - Sandner, Karl / Seiwald, Johann / Hefner, Alexandra, null

PB - WU Universitätsverlag/Facultas

CY - Vienna

ER -

The development of a new corporate identity in an austrian brewery: Learning in identity creation

Check availability

Projects

The conceptualization of learning processes in start-up organizations - Institutional influences on the constitution of organizations

Cite this