This research-in-progress paper presents our ongoing work on the effects of representational options of decision models on decision performance. With the help of eye-tracking, we want to investigate the influence of the color design of textual, graphical and tabular decision models on decision accuracy, efficiency, and cognitive load. For this purpose, we design a controlled experiment to test whether associative color-highlighting (red for negative decision outcome, green for a positive result) makes decision models easier to understand than monochromatic or non-associative color-highlighting.
|Title of host publication||Information Systems and Neuroscience (NeuroIS Retreat 2019, Conference Proceedings)|
|Editors||Davis, Fred, Riedl, René, vom Brocke, Jan, Léger, Pierre-Majorique, Randolph, Adriane, Fischer, Thomas|
|Place of Publication||Cham|
|Pages||305 - 313|
|Publication status||Published - 2020|
Austrian Classification of Fields of Science and Technology (ÖFOS)
- 102015 Information systems