The Impact of Organizational and Developmental Variables on Strategic Market Orientation: An Empirical Investigation

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

Original language	English
Title of host publication	Proceedings of the Academy of Marketing Science, Vol. XX, Coral Gables, Florida, May 28-31, p. 130 1997
Publication status	Published - 1997

Cite this

@inproceedings{6a530132c08c4f23bce5941917259263,

title = "The Impact of Organizational and Developmental Variables on Strategic Market Orientation: An Empirical Investigation",

author = "Schlegelmilch, \{Bodo B.\}",

year = "1997",

language = "English",

booktitle = "Proceedings of the Academy of Marketing Science, Vol. XX, Coral Gables, Florida, May 28-31, p. 130 1997",

}