The impact of the current economic crisis on strategies of multinational corporations in Central and Eastern Europe

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

Original language	English
Title of host publication	Proceedings of the 3rd International Scientific Conference on Marketing Theory Challenges in Transitional Societies
Editors	Damijan Mumel and Aleksandra Pisnik Korda, University of Maribor
Place of Publication	Maribor
Pages	243 - 251
Publication status	Published - 2009

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@inproceedings{16400f9accd14557bd2df22476d2d029,

title = "The impact of the current economic crisis on strategies of multinational corporations in Central and Eastern Europe",

author = "Arnold Schuh",

year = "2009",

language = "English",

isbn = "978-961-6354-95-0",

pages = "243 -- 251",

editor = "{Damijan Mumel and Aleksandra Pisnik Korda, University of Maribor}",

booktitle = "Proceedings of the 3rd International Scientific Conference on Marketing Theory Challenges in Transitional Societies",

}

The impact of the current economic crisis on strategies of multinational corporations in Central and Eastern Europe. / Schuh, Arnold.
Proceedings of the 3rd International Scientific Conference on Marketing Theory Challenges in Transitional Societies. ed. / Damijan Mumel and Aleksandra Pisnik Korda, University of Maribor. Maribor, 2009. p. 243 - 251.

Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings

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EP - 251

BT - Proceedings of the 3rd International Scientific Conference on Marketing Theory Challenges in Transitional Societies

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