The influence of the direction of Likert-type scales in web surveys in different respondent groups

Florian Keusch

Publication: Chapter in book/Conference proceedingContribution to conference proceedings

Original languageEnglish
Title of host publicationGOR 11. Proceedings 13th General Online Research
Editors Taddicken, M., Welker, M., Geißler, H., Kaczmirek, L.
Place of PublicationDüsseldorf
PublisherDGOF
Pages47
Publication statusPublished - 1 Mar 2011

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