The value of crowdsourcing: Can users really compete with professionals in generating new product ideas?

Marion Pötz, Martin Schreier

Publication: Scientific journalJournal articlepeer-review

Original languageEnglish
Pages (from-to)245 - 256
JournalJournal of Product Innovation Management (JPIM)
Volume29
Issue number2
DOIs
Publication statusPublished - 2012

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