The Value of Personal Contact in Marketing Insurance: Client Judgements of Representativeness and Mental Availability

Michael Theil

Publication: Scientific journal › Journal article › peer-review

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Marketing of insurance products
Theil, M. (PI - Project head)
1/07/01 → 1/01/10
Project: Research funding
Risk management. Processes of risk identification and risk assessment
Theil, M. (PI - Project head)
1/01/96 → 1/01/26
Project: Research funding